"Give It Away" was released as the lead single from Blood Sugar Sex Magik in early September 1991, shortly before the record went on sale.
The music video was made by French fashion photographer an director Stéphane Sednaoui, he experimented with a variety of cinematography techniques including wide-angle lenses, shots from below the subjects, superimposition, vertically cut screens displaying different angles of the same shot, multiple lighting situations, reverse film effects and flashy clothing to convey his concept. Guitarist John Frusciante noted the feeling of the video to be extremely vibrant and over the top: "When it was us just painting ourselves silver and wearing these big silver boots and stuff, I mean it felt like glam rock or something."
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